Fairtrade Bananas

Every banana in this bunch was grown under Fairtrade certified conditions — meaning the farmer and workers who grew them received a fair price and the social premium that funds school programmes, clean water, and community projects in the growing communities.

Fairtrade — What It Means on This Label

• Certified Price Floor — Fairtrade sets a minimum price that protects farmers from market price crashes that make farming economically unviable — enabling long-term sustainable production.
• Fairtrade Premium — An additional premium per tonne (on top of the sale price) goes directly to a worker-controlled fund; the community votes on how to invest it — typically schools, healthcare, and infrastructure.
• Growers Pride Supply Chain — Sourced from Fairtrade certified co-operatives in Ecuador, Colombia, and the Dominican Republic — the primary Fairtrade banana growing regions.

Nutritional Value

• Natural Energy Source — Bananas are one of the most efficient sources of fast-releasing carbohydrates; a medium banana provides approximately 23g carbohydrates and 89 kcal — the go-to pre-exercise snack for athletes.
• Potassium — A medium banana provides approximately 422mg of potassium — 12% of the adult daily target. Potassium supports muscle function, heart rhythm regulation, and blood pressure management.
• Vitamin B6 — Important for protein metabolism and neurotransmitter production; one banana provides approximately 20% of the adult daily requirement.
• 1 of Your 5 a Day — One medium banana (approx. 80g, peeled weight) counts as one portion.

Ripeness Guide

Green-tipped: firm, slightly starchy, ideal for slicing into cereal. Yellow: peak sweetness and texture, best for eating fresh. Spotted: maximum sugar content, ideal for banana bread, smoothies, and baking. Never refrigerate unripe bananas — cold temperatures halt the ripening process and turn the skin black without ripening the flesh.

How to Store

Store at room temperature (14–18°C) away from direct sunlight. To slow ripening, hang on a banana hook or keep separately from other fruits — bananas emit ethylene gas which accelerates ripening of nearby produce. Once fully ripe, refrigerate to extend life 2–3 days (skin darkens but flesh remains good).

Recipe Ideas

Banana bread (use overripe, spotted bananas for sweetest result), smoothie base with frozen berries and oat milk, sliced on porridge or overnight oats, frozen and blended as a one-ingredient "nice cream" dessert, or simply as the world's most convenient natural snack.